Signals from a system in motion - #21
AI isn’t just changing tools. It’s reshaping systems. Growth, design and product work are all being rewritten at the same time, and the teams that adapt best will be the ones who understand that shift early.
This week’s stories all sit at the intersection of systems in transition.
AI is moving from software into physical infrastructure, reshaping how science, design and development actually happen. New tools are dissolving the boundaries between roles that once felt fixed. At the same time, many people in product and design are sitting with a quiet sense of grief, not because the work no longer matters, but because the version of the future we imagined didn’t arrive in quite the way we expected.
Layered on top of that, growth hasn’t disappeared, but the margin for sloppy thinking has. The organisations that are still finding momentum are doing so through discipline, clarity and portfolio thinking, not big theatrical bets.
Taken together, these pieces point to a simple truth: the operating system of modern work is being rewritten, and understanding the shape of that change matters more than any single tool.
Thanks for your attention this week,
Ross
Here’s what stood out this week 👇
