What you know can help you grow 🏔️ #3
Welcome to this week's newsletter. This week, I share my experience going to a executive training event, plus an upcoming webinar on Value Proposition.
I stopped everything ✋ #2
This past July, I stopped everything. Every ongoing project was wrapped up, sales were put on a pause, and marketing efforts were momentarily halted. I then went to the South of France for a family holiday.
Reset and create 💥 #1
Welcome to this month's newsletter. This is the first subscriber-only issue as I start to share more of what I'm doing and start to give you value.
Customers before culture
In business, success hinges on the ability to adapt, innovate, and meet the ever-evolving needs of the market. Many agencies place a heavy emphasis on building a unique and thriving company culture first, but that's come secondary to us building Skysoclear. That doesn't sound right, so please let me explain.
Embracing a journey of growth: my return to coaching facilitation techniques
I've always benefited from learning from others, and after a brief hiatus, I'm thrilled to announce that I've once again opened my doors to coaching clients. With an extensive background that spans over 200 workshops, I'm excited to share my experiences and insights with aspiring facilitators looking to enhance their
The impact of design on business revenue
Product design has emerged as a critical factor in the success of businesses in today's digital landscape. Beyond just creating visually appealing interfaces, design plays a pivotal role in shaping how customers interact with products and services. What's interesting about this is how it directly correlates with business revenue. Studies
How to start building for user needs
Understanding user behaviour is crucial for a product's success. Five tips to help you effectively understand users and build for their needs: Define Clear Goals and Metrics Begin by defining clear goals for your product. What actions or outcomes do you expect from users? Whether it's user engagement, conversion rates,
How I planned a podcast in 5 minutes
I just planned a podcast in the time it took to make my morning cup of tea. What!?
First year learnings from starting an agency
The plan for year 1 of Skysoclear was simple: Get through year 1! Most startups fail as they say, but suffice to say we're still here. We have some money in the bank, but more importantly, we've gained a tonne of learnings. Based on some of this journey, I've decided
How to hire great product designers
I recently advised a startup who were experiencing an ongoing problem. The founders didn’t have a design background and were struggling to understand how to evaluate the efforts of their product designer, especially from a UI perspective. They also were facing challenges when they approached product designer hires. I
Gaining business success through user-centered design
Today, user experience design is a crucial aspect of any business strategy. User-centered UX design focuses on designing products or services that meet the needs and expectations of users. It is essential to understand the importance of user-centered UX design, as it can have a significant impact on the success
The time of big budgets is over - now what?
The future of our agency projects will be scoped around more affordable and better solutions. Why do I say that? AI and data is re-writing the agency offer I first started exploring how data could assist and drive decision making back in 2021 at the Google Relay event. The problem