AI isn’t failing, organisations are #22

Strategy only matters if it flows into execution. This is a simple, practical example of how product teams can connect long-term bets to real customer impact.

AI isn’t failing, organisations are #22
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There’s a growing gap between how often organisations talk about AI and how rarely it delivers meaningful impact. Tool adoption is high, experimentation is everywhere, yet real value remains stubbornly elusive.

This week’s stories all point to the same underlying issue: technology is moving faster than organisational capability. Static operating models are straining under dynamic conditions. Teams are being asked to adopt AI without changing how decisions are made, how work flows, or how success is measured. When things stall, we blame the tools rather than the systems they’re dropped into.

From dynamic operating models, to the lived reality of AI adoption inside companies, the signal is clear. Progress now depends less on access to technology and more on how organisations are designed to learn, adapt and execute.

Here’s what stood out to me this week: