Sikoia
Established and scaled the design function for a fast-growing fintech focused on customer verification.
Sikoia automates customer verification for financial services. As their first design partner, I helped embed design thinking, accelerate delivery and align design with product and business outcomes.
Client
Sikoia
Services
Design leadership UX/UI design Design ops Fintech product strategy
Industries
Financial technology (fintech)
Date
2024
Sikoia is a fintech innovator tackling one of the sector’s most painful bottlenecks: Customer verification. In financial services, onboarding is often manual, document-heavy and riddled with unstructured data. Sikoia’s goal was to automate this complexity with a clean, intelligent platform that helps clients verify customer information faster, with fewer errors. At the time we worked together, they were searching for product-market fit and needed to quickly validate features that would resonate with customers and unlock growth.
I worked with Sikoia to run a focused product discovery and validation phase, designing a set of MVP features that could be rapidly tested with real users. My work focused on improving onboarding flows and surfacing high-value automation opportunities within unstructured data sets. This contributed directly to commercial traction, a $6.12M fundraise, and Sikoia winning Fintech New Product of the Year in 2024. Our approach helped shape both the product roadmap and the investor narrative during a critical growth window.